Clearwater Paper Launches Velora™ Lightweight Paperboard for Everyday Packaging

Clearwater Paper Corporation introduced Velora™, a new lightweight folding carton paperboard engineered to deliver dependable performance, higher yield and strong value for everyday packaging.

Velora is designed for converters and brand owners seeking reliable packaging performance without moving into premium SBS grades. Made for folding carton and foodservice applications, the product combines strength, versatility and lower basis weights across the caliper range.

Velora is a strategic expansion of our portfolio. It is purpose‑built for value, efficiency and dependable converting performance. It complements our premium Candesce® brand while giving customers a strong domestic option in the lightweight segment.

Arsen Kitch, Clearwater Paper’s President and Chief Executive Officer

“Converters are looking for straightforward value: performance they can trust, supply they can count on and a lower cost per carton,” said Ruomeng Pang, Vice President of Marketing Strategy and Development. “Velora was designed for exactly that. Its optimiaed fibre blend delivers the strength and printability customers need, while helping reduce overall material costs.”

Velora’s lighter fibre structure supports material reduction and helps customers manage sustainability commitments and regulatory costs. Made in the USA from domestic and imported materials, Velora also provides stable supply and consistent lead times.

Velora meets key food‑contact, health and environmental standards, including SFI® fiber sourcing and FDA 21 CFR compliance.

About Clearwater Paper Corporation
Clearwater Paper is one of the premier independent suppliers of paperboard packaging products to North American converters. Headquartered in Spokane, Wash., its team produces high-quality paperboard that provides sustainable packaging solutions for consumer goods and food service applications.

For additional information, please visit its website at www.clearwaterpaper.com.